Turning trust into business

Those who are most progressive in their business marketing are constantly working towards attracting more people into receiving regular contact via e-newsletters etc. Those business owners will provide tips, advice, articles, blogs and even Q&A’s in order to keep...

Networking to educate your community

If you want to seriously develop your patient list then marketing MUST be a regular part of your week. A little and often is better than nothing. Indeed a one off hit of door to door leaflets is likely to cost much and produce little.  We call this ‘spray and...

Advertising is like peeing in a wetsuit…

As the train sped me towards Edinburgh last Friday, I was mesmerised by the sheer quantity of YELLOW all around.  The bountiful oil seed rape flowers spread towards the horizon in every direction.  Then as we shot towards Edinburgh and the terrain became much more...